Mindmatching™Learn to match your brand cues to your customers' hard-wired thoughts-and experience unprecedented results
2007 Ontario and Quebec tour
A transformative learning experience for business leaders in all silos and the marketing community.
Mindmatching is the foundation for the experiential marketing movement.
A workshop by BrainFood Partners Inc. Celebrating our 10th Anniversary in 2006!
Learn:
- what drives human beings when they experience your brand or establishment--emotionally, physically and socially
- neural systems, cues, memory, mood, thoughts, sensory systems and much more explained
- identifying the cues that prevent or damage positive experiences
- the cues that build positive experiences
- how to improve the results of your:
- advertising (TV, radio, print,outdoor)
- packaging
- web sites, blogs
- grassroots communications
- corporate communications
- events
- customer service
- sales personnel
- store environments
- product design
- how images, story-telling, semantic meaning, items, colours, language, tones, behavior, scents and a myriad of cues affect your brand
- the cues that are cross-cultural and global
- the true differences between men's and women's brains
- the distinctions of the teenage brain
- the cues that activate the pleasure centres of the brain
- many interactive exercises and examples
- to harness neuro-marketing beyond FMRI
- how to neuro-market with integrity and authenticity
- how to satisfy customers, build loyalty, by meeting their neural needs
BrainFood guarantee:
- this course applies to consumer and B2B customers
- this course is not taught any where else in Canada
- neural or emotional marketing is already taking hold among Fortune 500 corporations
- all information is scientifically based on and compiled from the most extensive research and from leading neuro-scientists and scholars.
- the course material is delivered to optimize quick and easy comprehension in one day
Other Details:
- Intimate, inspirational setting
- Certificate Provided with request
- One full hour of free coaching to be used within 60 days of workshop
- Multi-media, experiential
- 9am - 5pm (1hr for lunch)
- Break refreshments and workshop materials included
- Locations to be confirmed with event registration and payment
- Several locations nearest you
2007-2008 Dates & Locations near you:
Toronto, Ontario - December 4, 2007
Toronto - Tuesday, January 29, 2008
Montreal - Tuesday, January 22, 2008
Toronto - Tuesday, February 26, 2008
What attendees say:
"There is nothing like this around-only predictable marketing, branding events", VP Marketing, Nova Scotia Liquor Corp.
"The day was fantastic as it offered a new perspective", Sr. Account Supervisor, Foote Cone & Belding
"The course helped us view our business through a different and important lens", VP Marketing, Black's Photography
"Very impressed. Phenomenal experience", Product Development Manager, Toronto Star
More testimonials
WHO SHOULD ATTEND THIS WORKSHOP?
Leaders of organizations including all consumer brand manufacturers, consumer technology manufacturers, merchants, grocers, foodservice establishments, consumer services, automotive services, mall executives, benevolent organizations, educational, financial institutions and business-to-business organizations.
CEOs, COOs, Presidents, Vice-Presidents of Marketing, Merchandising, Sales, Operations and Corporate Communications and any employee in each of these departments are ideal candidates. Any employee from any silo benefits since all must understand what will make their employer successful this decade. Advertising agencies, design firms, media and marketing consultancies are usual attendees.
A FEW COMPANIES WHO HAVE ATTENDED PAST BRAINFOOD EVENTS:
Sears, Bank of Montreal, Co-op Atlantic, Canadian Tire, Cara Operations, Danier Leather, VanCity Credit Union, Krispy Kreme, Bell Canada, Dormez-Vous, Chapters/Indigo, Banque Nationale, Atlantic Lottery Corporation, Sobeys, Nova Scotia Liquor Corporation, Pizza Delight Corporation, Chocolaterie Bernard Callebaut, Mountain Equipment Co-op, Aliant, Sprint, Telus, Panasonic, Nestle, Alliance Atlantis, Pepsi QTG, ATI Technologies, Bayshore Health Care, Grey Canada, Fairmont Hotels, Imax Corporation, Palmer Jarvis DDB, Timex, Toronto Star, Clearwater Seafoods, Charm Diamond Centres, Moosehead Breweries and many many more.
ABOUT THIS LEARNING EVENT LEADER
Germain is a Brand Coach to business leaders and Chairman and Founder of BrainFood Partners Inc., producers of marketing/branding conferences and intimate events. Go to http://www.brandrevival.net to view. BrainFood celebrates its 10th anniversary in 2006. Germain has been a brand expert in varied markets, and, a trainer and public speaker for over 20 years. To learn more about Marie Germain visit http://www.mariegermain.com or view relevant pages within this site.
COST: $699. CDN ; $599. USD
TO RESERVE NOW
Complete the Registration Form/Invoice available below and send with your payment as indicated. To hold a seat today send your manually completed Registration Form/Invoice by fax at (613) 475-4951 or by email as an attachment. Either way, please be sure to complete all fields and sign and date the form. Location, directions and other details are sent immediately upon receipt of payment.
ACCOMMODATION
Hotel discounts are available for out-of-town attendees. Contact our office to obtain our hotel discount code.
FOR HELP OR MORE INFORMATION
If you are a customer and would like to reach us quickly, kindly dial this toll-free number (877) 717-7937 and leave a brief message. Customer inquiries only will be returned immediately. Or email us here .
Register Here
Complete Registration Form corresponding to your location whether you are paying by cheque or on-line.
If you wish to Register more than three persons kindly complete a second or more forms.
Download PDF – Toronto
Download PDF – Montreal
For on-line payment only
Please complete the Registration Form at "Register Here" above before making payment on-line.
You can pay by VISA, Mastercard, American Express, Discover and Direct Debit.
